Black normally takes place on 28 November. Picture: iStock
With Black Friday around the corner, call screening app Truecaller has warned that while consumers are hunting for discounts, scammers are hunting for them.
Black Friday, which normally takes place on 28 November, ignites a shopping spree at shopping malls and online platforms as customers search for the best deal and discounts on mainly electronics, but also includes other items, from clothing to even groceries.
Bargains
While everyone loves a bargain, there are potential hazards for customers and criminals are ready to pounce.
So how do you spot a true deal from a clever scam?
Truecaller shares tips on how to stay one step ahead of the scammers without missing out on the real bargains
ALSO READ: Fake sites, deepfakes, and dodgy deals: How to beat the latest scams
Fake stores
You see an ad for a 70% off iPhone? It’s probably too good to be true. Fake online shops pop up every Black Friday with slick websites, stolen product images, and incredible prices. The problem? Once you pay, the site disappears- and so does your money.
How to avoid it
Stick to official websites or trusted retailers. Check the URL carefully- scammers love sneaky tricks like “amaz0n.shop” or “nkieoutlet.com.” And if a site only accepts wire transfers or gift cards, that’s your cue to run.
Phishing
Your inbox fills up with “exclusive offers” from brands you’ve never heard of, or sometimes, ones you think you know. These emails often have links that lead to fake login pages designed to steal your passwords or credit card info.
How to avoid it
Don’t click links from emails or texts unless you’re 100% sure they’re legit. Go directly to the brand’s website instead. Hover over links before clicking- if it looks strange, it probably is.
Prizes
Scammers know excitement makes people careless. Around Black Friday, they’ll call or text pretending you’ve won a voucher, gift card, or delivery reward. The hook: they’ll ask you to click a link or share personal info to “claim” it. In reality, you’re giving away data or access to your phone.
How to avoid it
Don’t trust random calls or messages promising prizes. Never click on links in texts from unknown numbers, and don’t share verification codes with anyone, even if they sound official. Real companies don’t call to tell you you’ve won something you never entered.
Trust
Truecaller’s Mariana Raymond said if a deal feels off, or a website looks a little “off-brand,” it probably is.
“Real discounts exist, but so do real scams. Staying alert could be the smartest deal you snag this Black Friday.”
ALSO READ: How to Keep your Online Shopping Experience Secure this Black Friday & Holiday Season

